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YNIQ vs Graphpaper: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: YNIQ Swap brands

YNIQ

Sweden Founded 2009

Sporty & sportswear · Outdoor & functional · Minimal & basics

Graphpaper

Japan Founded 2015

Minimal & basics · Polished & dressy · Outdoor & functional

Similarities and differences

Shared traits

  • No shared traits are available.

Different traits

  • Sporty & sportswear

    YNIQ shows a stronger emphasis

  • Outdoor & functional

    YNIQ shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • YNIQ (solid line, circles)
  • Graphpaper (dashed line, squares)
Traits of YNIQ and Graphpaper, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • YNIQ
  • Graphpaper
Minimal & basics
YNIQ：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Polished & dressy
YNIQ：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Luxury & heritage
YNIQ：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Avant-garde & designer
YNIQ：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Decoration & playfulness
YNIQ：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Streetwear
YNIQ：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Trends & youth culture
YNIQ：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Sporty & sportswear
YNIQ：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Outdoor & functional
YNIQ：Relative prominence within the brand
Graphpaper：Relative prominence within the brand

Basic information

Field
YNIQ
Graphpaper
Country Sweden Japan
Founded 2009 2015
Category Eyewear Clothing
Other categories — Lifestyle products

— indicates information that is not available.

Brand profiles

Collaborations

YNIQ

  • 2023-01-09

    GUCCI

    Swedish eyewear brand YNIQ unveiled a limited capsule collection featuring ski goggles and more at Vault Altitude.

YNIQ collaborations

Graphpaper

  • 2026-01-02

    YOKE

    The fourth collaboration with Graphpaper, “YOKE × Graphpaper capsule collection.” Based on the 2025 AW theme “Abstract,” it reconfigures seven pieces through YOKE’s “connected” perspective, including leather flight jackets.

Graphpaper collaborations

Brands similar to YNIQ

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Brands similar to Graphpaper

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