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complete discovered

complete discovered

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Country: Japan
Category: Clothing
Related brands: Clothing brands from Japan

Overview

complete discovered is a line of the parent brand DISCOVERED. Centered on real clothes, DISCOVERED develops its collections from a wide range of perspectives, from mode to streetwear. With the concept “Opposition mix up — merging opposites —,” it aims to fuse opposing tastes and designs and to transcend genres. TATSUYA KIMURA and SANAE YOSHIDA are responsible for design, and began producing made-to-order pieces for musicians and others in 2001.

Concept

Opposition mix up — merging opposites —

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 2001

Year Brand Category Description

2001

DISCOVERED

Parent brand

Clothing

A core line within the brand that carries its staple identity.

At DISCOVERED’s pre-order events and on its product pages, it is presented as COMPLETE LIN

At DISCOVERED’s pre-order events and on its product pages, it is presented as COMPLETE LINE and treated as a separate line alongside newsed. Built around established staple items, it presents the brand’s real clothes as more refined basic wear. In contrast to newsed, which foregrounds reconstruction, this line serves to clarify the focus on staples.

2001 Parent brand

DISCOVERED

Clothing

A core line within the brand that carries its staple identity.

At DISCOVERED’s pre-order events and on its product pages, it is presented as COMPLETE LIN