CUSTOMADE PLUS

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Overview

CUSTOMADE PLUS is a shoe care brand derived from CUSTOMADE and developed by SL INTERNATIONAL, which is based in Seoul, South Korea. Its official sales page describes it as a “premium shoe care brand,” and its product range includes items that support shoe maintenance and wearing comfort, such as a titanium shoehorn, a sponge for leather care, and functional half insoles. Rather than shoes themselves, the line specializes in care products and accessories, and it continues to sell products through its official online store in South Korea.

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CUSTOMADE
Footwear

A related line responsible for shoe care after purchase

CUSTOMADE PLUS extends the scope of CUSTOMADE’s lines, which develop shoe designs and cons

CUSTOMADE PLUS extends the scope of CUSTOMADE’s lines, which develop shoe designs and construction methods, into shoe care and maintenance as a premium shoe care line. In the official brand structure, CUSTOMADE REPUBLIC, CUSTOMADE WOMAN, CUSTOMADE HERITAGE, and CUSTOMADE HANDGRADE are listed as lines offering shoes, while PLUS plays a role in maintaining shoes through care products. Unlike the other lines, which present new options in footwear, it focuses on everyday care suited to the materials and condition of shoes, and is positioned within the brand family as an aftercare-related line.

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