D.A.D is a luxury car accessories brand launched in Japan in December 2002 and developed as GARSON’s main brand. It offers a wide range of products, primarily automotive interior and exterior parts, including rearview mirrors, steering wheel covers, fragrances, tables, emblems, car care products, and fashion and outdoor goods such as key cases and wallets. Its guiding principle for product development is that “the car interior is a space to spend time with loved ones,” and its designs, centered on luxury, incorporate crystal embellishments and monograms. The brand has lines such as DILUS and continues to operate through the GARSON Division of Cactus Corporation.
Concept
The car interior is a space to spend time with loved ones