Tagline
In Women We Trust
Concept
A modern "System of Dressing" centered on interchangeable wardrobe staples (Seven Easy Pieces), offering accessible luxury for the modern woman.
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Tagline
In Women We Trust
A modern "System of Dressing" centered on interchangeable wardrobe staples (Seven Easy Pieces), offering accessible luxury for the modern woman.
Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of Donna Karan relative to overall brand tendencies.
This chart does not define a brand’s expression or rank brands.
Parent brands and sub-brands, ordered by founding year.
The brand’s core, primary prêt-à-porter line
Donna Karan New York is the brand’s main ready-to-wear line, developed from “Seven Easy Pi
Donna Karan New York is the brand’s main ready-to-wear line, developed from “Seven Easy Pieces,” introduced by Donna Karan in 1985. It carries forward the “System of Dressing” concept of organizing a wardrobe and has offered prêt-à-porter centered on jackets and bodysuits. In recent years, following a change in ownership, a rebranding drawing on the archive has been underway.
A representative diffusion line for younger consumers
DKNY (Donna Karan New York) is a diffusion line for younger consumers launched by Donna Ka
DKNY (Donna Karan New York) is a diffusion line for younger consumers launched by Donna Karan in 1989. Centered on casualwear, denim, sportswear, and accessories reflecting New York’s urban lifestyle, it has been central to the business as a brand group encompassing various derivative lines, including DKNY Jeans, DKNY Active, and DKNY Men. The brand is currently owned by G-III Apparel Group.
A denim- and casualwear-focused line
DKNY Jeans is a denim- and casualwear-focused line derived from DKNY, and has offered prod
DKNY Jeans is a denim- and casualwear-focused line derived from DKNY, and has offered product ranges centered on denim alongside subcategories organized by age and lifestyle. As one element of DKNY’s diffusion-line structure, it serves the street-oriented casual market.
A line that expands the brand’s reach through fragrance
Donna Karan Beauty (fragrance) is a perfume and beauty division launched in 1992. Through
Donna Karan Beauty (fragrance) is a perfume and beauty division launched in 1992. Through a lineup that includes signature products such as Cashmere Mist, it has contributed to expanding the brand’s lifestyle reach. Its fragrance business is distributed in international markets through licensing and retail.
A home line extending into living spaces
Donna Karan Home is a home collection launched in 2001, offering living-space products suc
Donna Karan Home is a home collection launched in 2001, offering living-space products such as bedding, textiles, and home accessories under the Donna Karan name. It serves to broaden the brand’s lifestyle offering by translating its approach to materials and color, developed through fashion, into living spaces.
A relaxed line that complements everyday wear
Donna Karan Weekend is a casual/leisure-oriented capsule line introduced as part of the br
Donna Karan Weekend is a casual/leisure-oriented capsule line introduced as part of the brand’s rebranding and line expansion. Centered on relaxed silhouettes made with natural materials such as linen and cotton, it serves to complement the wardrobe with everyday pieces that can be worn from weekends through weekdays, and is presented through the official website and information from its owner, G-III.
The brand’s core, primary prêt-à-porter line
Donna Karan New York is the brand’s main ready-to-wear line, developed from “Seven Easy Pi
Donna Karan New York is the brand’s main ready-to-wear line, developed from “Seven Easy Pieces,” introduced by Donna Karan in 1985. It carries forward the “System of Dressing” concept of organizing a wardrobe and has offered prêt-à-porter centered on jackets and bodysuits. In recent years, following a change in ownership, a rebranding drawing on the archive has been underway.
A representative diffusion line for younger consumers
DKNY (Donna Karan New York) is a diffusion line for younger consumers launched by Donna Ka
DKNY (Donna Karan New York) is a diffusion line for younger consumers launched by Donna Karan in 1989. Centered on casualwear, denim, sportswear, and accessories reflecting New York’s urban lifestyle, it has been central to the business as a brand group encompassing various derivative lines, including DKNY Jeans, DKNY Active, and DKNY Men. The brand is currently owned by G-III Apparel Group.
A denim- and casualwear-focused line
DKNY Jeans is a denim- and casualwear-focused line derived from DKNY, and has offered prod
DKNY Jeans is a denim- and casualwear-focused line derived from DKNY, and has offered product ranges centered on denim alongside subcategories organized by age and lifestyle. As one element of DKNY’s diffusion-line structure, it serves the street-oriented casual market.
A line that expands the brand’s reach through fragrance
Donna Karan Beauty (fragrance) is a perfume and beauty division launched in 1992. Through
Donna Karan Beauty (fragrance) is a perfume and beauty division launched in 1992. Through a lineup that includes signature products such as Cashmere Mist, it has contributed to expanding the brand’s lifestyle reach. Its fragrance business is distributed in international markets through licensing and retail.
A home line extending into living spaces
Donna Karan Home is a home collection launched in 2001, offering living-space products suc
Donna Karan Home is a home collection launched in 2001, offering living-space products such as bedding, textiles, and home accessories under the Donna Karan name. It serves to broaden the brand’s lifestyle offering by translating its approach to materials and color, developed through fashion, into living spaces.
A relaxed line that complements everyday wear
Donna Karan Weekend is a casual/leisure-oriented capsule line introduced as part of the br
Donna Karan Weekend is a casual/leisure-oriented capsule line introduced as part of the brand’s rebranding and line expansion. Centered on relaxed silhouettes made with natural materials such as linen and cotton, it serves to complement the wardrobe with everyday pieces that can be worn from weekends through weekdays, and is presented through the official website and information from its owner, G-III.
Dates and partner brands
Donna Karan’s Urban Zen and Kenneth Cole’s Gentle Souls jointly released limited-edition footwear. Approximately 10 styles featuring details such as embroidery and braiding that draw on Haitian craftsmanship were presented in July 2019.
A long-term licensing/collaboration between DKNY and Swarovski for crystal-embellished fashion jewelry, with a line inspired by urban New York intended for international markets.
A limited-edition sneaker collaboration between DKNY and PONY. The collection features a unisex model based on the M-100 high-top, launched on March 7 following a launch party.
The third collaboration with Opening Ceremony. The collection centers on logos based on DKNY archives from the 1990s and sporty accessories. It can be worn by people of any gender and is available exclusively in stores and online.
DKNY × Opening Ceremony’s first capsule collection. Centered on logo T-shirts, jumpsuits, puffers, and other pieces reworking 1990s archives. Released exclusively at OC’s concept store and online.
Brands that share a country of origin, founding period, category or designer.
Country of origin, founding year, categories and parent brands.
Donna Karan is from United States.
Donna Karan was founded in 1984.
Donna Karan covers the following categories: Clothing, Bags, Accessories, Footwear, Eyewear, Fragrance, Lifestyle products.