Tagline
Smart Oversizing
EMMA CLOTHES is a Japanese fashion brand launched in the fifth year of MONO-MART Co., Ltd., which started in 2010, and can be dated to 2014. Centered on urban, refined clothing, it offers casualwear for men and women that incorporates traditional designs and styling into contemporary fashion, primarily through e-commerce marketplaces and its own online store. With “Smart Oversizing” as its theme, the brand proposes a new neo-basic style that pursues an ideal balance. It also offers the women’s line EMMA.
Concept
A contemporary brand centered on urban, refined clothing, proposing a new, sophisticated neo-basic style that pursues an ideal balance under the theme of “Smart Oversizing.”