Tagline
A polished, beautiful me—today, too.
fleur by mint breeze is a Japanese plus-size womenswear brand developed by Hirota Co., Ltd., headquartered in Gifu Prefecture. It proposes simple, charming styles with a polished, conservative feel for adult women who want to enjoy expressing their personal style at work or on casual outings. The brand incorporates a measured amount of trend into basic items and pays attention to silhouette and comfort. Its offerings, centered on sizes L–5L, include blouses, dresses, pants, outerwear, and formalwear, and are available at department stores, large commercial facilities, and online.
Concept
For women who value their individuality and want to enjoy expressing their personal style, while embracing femininity and grown-up charm in their work and casual outings, the brand proposes simple, charming styles with a polished, conservative feel.