G-PRIDE is an eyewear brand handled by Garage Eye Ltd., an eyewear-related company based in Fukui City, Fukui Prefecture. Developed as sports goggles for sports players, the brand now focuses mainly on polarized and photochromic sunglasses, offering products for sports and outdoor activities as well as everyday urban use. Its functionality-centered designs include lightweight, impact-resistant frames, polarized lenses, and Japan Fit models designed with Japanese facial structure in mind. The brand is also distributed under the name GPRIDE OPTICAL and continues to develop the GP series.
Concept
A functional active line suited to sports and outdoor activities