GLAD HAND

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Overview

GLAD HAND is a Japanese fashion and lifestyle brand founded in Tokyo in 2009 by Daisuke Koda. Drawing on traditional American culture, including tattoos, hot rods, motorcycles, and vintage toys, its philosophy is to elevate that world into the present. The brand focuses on menswear and also offers jewelry, shoes, goods, tailoring, apothecary products, and more. Centered on a commitment to quality and craftsmanship, it presents classic products with a sense of freedom and playfulness, and also handles related brands such as BY GLADHAND and OLD CROW.

Concept

Drawing on the culture that symbolizes traditional America, the brand elevates that world into the present.

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Parent brands and sub-brands, ordered by founding year.

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7 brands
Founded
2008-2020
2008 Sub-brand
WEIRDO
Clothing

An offshoot brand focused on playfulness and toy culture

WEIRDO is an independent brand operating within the GLAD HAND & Co. brand family. Drawing

WEIRDO is an independent brand operating within the GLAD HAND & Co. brand family. Drawing on American-origin custom car culture, hot rods, and collectible toys including monsters, it extends GLADHAND’s classic world into more playful graphics and character-based expression. While GANGSTERVILLE centers on gangsters and pin-ups, WEIRDO is built around toy culture and humor, expanding the brand family’s range of expression through everyday apparel and goods.

2010 Sub-brand
GANGSTERVILLE
Clothing

A men’s offshoot line that foregrounds delinquent culture

GANGSTERVILLE is an independent brand developed by GLAD HAND & Co. alongside GLADHAND. Bas

GANGSTERVILLE is an independent brand developed by GLAD HAND & Co. alongside GLADHAND. Based on vintage clothing, it treats American counterculture—including 1920s gangsters, gambling, tattoos, liquor, and pin-ups—as a distinct design theme. It is an offshoot line that narrows the parent brand’s broad expression of American culture to the rougher, more masculine realm of delinquent culture, taking on a role distinct from the refined classicism of BY GLADHAND and the humor of WEIRDO.

2017 Sub-brand
OLD CROW
Clothing

A spin-off brand focused on motor culture

OLD CROW is a clothing brand developed on an ongoing basis as a brand line of GLAD HAND &

OLD CROW is a clothing brand developed on an ongoing basis as a brand line of GLAD HAND & Co. Against the backdrop of its relationship with BOBBY GREEN, who runs OLD CROW SPEED SHOP in California, it strongly distinguishes the fields of motorcycles, hot rods, racing, and workwear from GLADHAND’s vintage-oriented direction. Unlike BY GLADHAND’s refined classic wear, GANGSTERVILLE’s delinquent culture, and WEIRDO’s toy culture, it is positioned as a functional menswear line centered on the garage and racing spirit.

2020 Sub-brand
GLAD HAND APOTHECARY
Beauty and cosmetics

A lifestyle line extending into fragrance and care

GLAD HAND APOTHECARY is a lifestyle brand derived from GLAD HAND. Based on the concept of

GLAD HAND APOTHECARY is a lifestyle brand derived from GLAD HAND. Based on the concept of a classic pharmacy, it offers products such as perfume, hand gel, hair care, body cream, diffusers, and sachets, extending the parent brand’s world—centered on apparel and goods—into fragrances and everyday items. Unlike GLADHAND’s fashion lines, it complements the brand’s lifestyle offering as a distinct line focused on categories connected to personal grooming and living spaces.

2020 Sub-brand
TAILORED
Clothing

A suit line focused on classic menswear

TAILORED is a tailoring division explicitly positioned as a “suit line” on GLADHAND’s offi

TAILORED is a tailoring division explicitly positioned as a “suit line” on GLADHAND’s official website. It serves to extend GLADHAND’s focus on T-shirts and casualwear into traditional, classic menswear, including jackets and suits. While BY GLADHAND is an independent brand incorporating historical design elements and OLD CROW and GANGSTERVILLE each represent a particular culture, TAILORED is positioned as a line specializing in tailoring and garment types suited to formal occasions.

- Sub-brand
BY GLADHAND
Clothing

A brand that refines and expands the core brand’s worldview

BY GLADHAND is one of the brands developed by GLAD HAND & Co. and an independent brand bea

BY GLADHAND is one of the brands developed by GLAD HAND & Co. and an independent brand bearing the parent brand’s name. It incorporates the lifestyle culture and design motifs of the early 1900s into contemporary clothing, focusing on more refined and sophisticated apparel-making in contrast to GLADHAND’s broader expressions of American culture. While GANGSTERVILLE and WEIRDO foreground specific countercultures, BY GLADHAND continues to be positioned around the quality of its classic clothing, materials, and silhouettes.

- Sub-brand
WEIRDO JEWELRY
Accessories

A jewelry line expressing WEIRDO’s design language

WEIRDO JEWELRY is a jewelry line listed under its own name in GLAD HAND & Co.’s official b

WEIRDO JEWELRY is a jewelry line listed under its own name in GLAD HAND & Co.’s official brand menu, extending WEIRDO’s motifs and character through rings, pendant tops, chains, bracelets, and other pieces. In contrast to WEIRDO’s apparel focus, it is a specialized line centered on silver and three-dimensional forms, with a collection-oriented approach. It is positioned to clearly express WEIRDO’s own design language, distinct from the main accessories line, GLADHAND JEWELRY.

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