GOLD is a Japanese fashion brand launched in 2012 by Toyo Enterprise, founded in 1965. Drawing on knowledge and techniques developed through reproducing vintage American casual wear, the brand takes inspiration from exceptional workwear and military wear made during America’s golden age, from the 1920s to the 1960s. Centered on modern heritage, reimagined with high-quality fabrics and contemporary silhouettes, its offerings include jackets, pants, shirts, sweatshirts, and T-shirts.
Concept
America’s golden age, from the 1920s to the 1960s, when the country reached the height of its prosperity. Exceptional workwear and military wear made during that era are reworked into modern heritage through high-quality fabrics and contemporary silhouettes.