Intertrad

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Overview

Intertrad was a line launched in 1992 by BOBSON, a Japanese jeans brand originating in Okayama. Its parent brand, BOBSON, traces its roots to Yamao Clothing Industry, founded by Toshiharu Ozaki in 1950, and was established as a brand in 1969. Intertrad interpreted American and European traditional styles in BOBSON’s own way and was offered in two lines. As it is not listed as a current line on BOBSON’s official website, it is treated as a discontinued brand.

Concept

Two lines combining American and European traditional styles with BOBSON’s own interpretation.

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Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
1969
1969 Parent brand
BOBSON
Clothing

A sub-brand presenting American and European traditional styles in two directions

Intertrad is a sub-brand launched by BOBSON in 1992, presenting American and European trad

Intertrad is a sub-brand launched by BOBSON in 1992, presenting American and European traditional styles through two lines. Rather than expanding a single jeans style, it added BOBSON’s own interpretation to traditional American and European casualwear, subdividing the brand’s traditional style offerings. Unlike Thomaston and TOO-TOO, which cater to different age groups of women; MM-8, which focuses on everyday casual jeans for women; and BOBSON GENOESE, aimed at young men, its lines are organized around American and European style categories rather than gender or generation.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about Intertrad

Country of origin, founding year, categories and parent brands.

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