Tagline
IYAN for my me-time.
IYAN is a Japanese homewear brand based in Shibuya, Tokyo. Starting with its original trunk pants/shorts, it offers items for time spent at home, including loungewear that can also be worn outdoors, bedding, and eau de cologne for use on clothing and bed linens. Its approach to making products considers “the balance of what is good for oneself, comfort, ease of wear, and style,” and its signature item is a pair of trunk pants designed for anyone to wear, regardless of gender. The brand is sold through its official online store and on ZOZOTOWN.
Concept
Homewear made with consideration for the balance of what is good for oneself, comfort, ease of wear, and style.