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JELLY BEANS Riche

JELLY BEANS Riche

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Country: Japan
Category: Footwear
Related brands: Footwear brands from Japan

Overview

JELLY BEANS Riche is a Japanese footwear line derived from the women's shoe brand JELLY BEANS. In business materials from 2019, its operator Amagasa (now Jelly Beans Group) divided JELLY BEANS into three lines and positioned Riche as a line offering high-value-added products with an emphasis on functionality and materials. It offered pumps, sandals, sneakers, and other footwear, and was sold mainly through department stores. It does not appear in the current official brand listing and was a line developed in the past.

Concept

Offering high-value-added products with an emphasis on functionality and materials

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1985

Year Brand Category Description

1985

JELLY BEANS

Parent brand

Footwear

An upper-tier line focused on functionality and materials

JELLY BEANS Riche is the upper-tier line established when JELLY BEANS was divided into thr

JELLY BEANS Riche is the upper-tier line established when JELLY BEANS was divided into three lines across high, mid, and low price ranges. According to official disclosures, while the main JELLY BEANS line centers on seasonal trends, JELLY BEANS Riche focuses more strongly on functionality and materials, and is described as serving the role of offering products with higher added value. It was developed as a distinct line bearing the parent brand’s name and clearly differentiated from the regular line in its approach to product design.

1985 Parent brand

JELLY BEANS

Footwear

An upper-tier line focused on functionality and materials

JELLY BEANS Riche is the upper-tier line established when JELLY BEANS was divided into thr