Tagline
Made for your Days Off
Layday is an outdoor lifestyle brand with roots on the coast of Western Australia. Jamie Thompson and his wife Janelle launched it as a side business around 2014, and The Leisure Collective acquired it in 2022. Designed for outdoor activities on days off, its range centers on travel towels and includes beach umbrellas and cooler bags. It incorporates natural fibers and recycled materials, and aims to create products that are easy to carry and built to last.
Concept
At the very core, we create products made for your Lay Days. Our collection of towels are designed to evoke a sense of freedom, adventure & carefree living.