Liberaiders is a Japanese streetwear brand launched in 2017 by director Mei Yong (梅咏). Born in Beijing and based in Japan since his late teens, Mei Yong draws on his travels, photography, and interest in rock and roll. The brand’s main themes are military, travel, rock and roll, and photography. Centered on streetwear, it offers items incorporating the techniques and quality of high-end fashion and outdoor products. It also offers the accessory collection Liberaiders PX. The brand’s mission is to create new values that transcend conventional ideas and categorization.
Concept
Creating new values that transcend conventional ideas and categorization