LINGERIEAM

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Overview

LINGERIEAM is a lingerie brand launched in Japan in 2020. It was created against the backdrop of a high-end series for lingerie enthusiasts developed at RAVIJOUR, and offers bras, bottoms, garters, camisoles, and other items. The brand concept is “LINGERIE + I am (me).” With “Identity” as its guiding principle, it offers lingerie as a catalyst for establishing one’s identity, for strong, independent women. It is developed as a brand line of RAVIJOUR.

Concept

LINGERIE + I am (me)

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1 brands
Founded
2004
2004 Parent brand
RAVIJOUR
Clothing

An independent high-end brand for lingerie enthusiasts

LINGERIEAM is a brand that originated from a high-end series offered by RAVIJOUR for linge

LINGERIEAM is a brand that originated from a high-end series offered by RAVIJOUR for lingerie enthusiasts. It was developed as an independent option for those seeking meticulously detailed designs and expressions that are not confined by existing conventions. While sharing RAVIJOUR’s core idea of “living sexily,” it upholds “Identity” and focuses on self-expression and the self-expression of independent women. Unlike ravime, which presents an authentic, everyday self within RAVIJOUR’s range, and HIGHLINE by RAVIJOUR, the parent brand’s high-end line, it is positioned as an independent brand that developed from a series for lingerie enthusiasts.

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