little emblem

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Overview

little emblem is a fine jewelry line launched in 2007, originating from e.m., a Japanese jewelry brand founded in 1996 by Eijiro Nakatani and Masayoshi Tobita. Centered on natural stones and gold, every piece of jewelry features a small red ruby discreetly set within it, and the line is presented as a “good-luck charm” that stays close to the wearer. Its offerings include rings, pinky rings, earrings, necklaces, and bracelets, and it continues to focus on delicate designs and classical techniques.

Concept

A red ruby set into every piece of jewelry. This small, gentle gift is a good-luck charm that quietly brings a smile to the wearer, always by their side.

Related brands

Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
1996
1996 Parent brand
e.m.
Accessories

A delicate independent line centered on gold and rubies

An independent jewelry brand developed by the e.m. group since 2007. In contrast to e.m.’s

An independent jewelry brand developed by the e.m. group since 2007. In contrast to e.m.’s casual, sculptural main line, it offers delicate, minimalist jewelry centered on gold, diamonds, and colored stones. The incorporation of a red ruby into every product is a defining feature of the brand. It occupies the everyday fine jewelry category, distinct from the costume jewelry that foregrounds the playful spirit of LOVE BY e.m. and the bridal-specialist line e.m.MARIAGE.

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Frequently asked questions about little emblem

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