LIVETART is a lifestyle and fashion brand launched in Japan in 2012 and developed by PAL Co., Ltd. Its name is a coined term combining the Norwegian words “LIVET” (life) and “ART” (art). At its launch, the brand offered household goods, art, clothing, and other items, presenting craftsmanship and pieces that retain their value over time from a fashion perspective. It currently offers women’s clothing, bags, accessories, and other items, and also proposes clothing to wear for special occasions, for oneself or someone else.
Concept
Make special occasions more dramatic than usual. Clothing to wear for a special day, for yourself or someone else, that lets you conduct yourself appropriately for the setting.