Tagline
Lovely for Everyday.
MELLOTORY is a fashion brand operated by MAXMATE and based in Seoul, South Korea. Its founding year and founder cannot be confirmed from publicly available information. According to its official profile, the brand combines soft colors, a romantic mood, and sensory elements with its distinctive sensibility to propose everyday outfits. It focuses on womenswear and offers knitwear, tops, outerwear, dresses, bags, hair accessories, and other items. It operates an official online store and a showroom in Seoul.
Concept
mellotory adds its own sensibility to soft colors, a romantic mood, and sensory elements to propose the loveliest scenes in everyday life.