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MIKI HOUSE FIRST

MIKI HOUSE FIRST

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Country: Japan
Founded: 1989 1980s
No longer active
Category: Clothing Lifestyle products
Related brands: Clothing brands founded in the 1980s Clothing brands from Japan

Overview

MIKI HOUSE FIRST was a Japanese brand for newborns introduced by MIKI HOUSE in 1989. Catering to newborns through children around two years old, it offered a wide range of products, including items for preparing for childbirth, underwear, ceremony dresses, baby clothes, and toys. Its products were made with an emphasis on peace of mind, safety, and quality. With the concept “The first MIKI HOUSE you encounter,” it offered a broad range of items for babies and their families. The brand name changed to MIKI HOUSE on April 1, 2016, and it is now integrated into MIKI HOUSE’s baby line.

Concept

The first MIKI HOUSE you encounter

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1971

Year Brand Category Description

1971

MIKI HOUSE

Parent brand

Clothing

A historical specialist line focused on the period immediately after birth

A newborn brand introduced by MIKI HOUSE in 1989, it was a spin-off line that narrowed the

A newborn brand introduced by MIKI HOUSE in 1989, it was a spin-off line that narrowed the parent brand’s broad range of baby and children’s offerings to the period immediately after birth. It covered clothing and preparations for childcare needed during the newborn stage, and the official history records multiple awards from 2011 to 2014. As it is not included in the current official brand list, unlike Gold Label and HOT BISCUITS, it is positioned as a historical line through which MIKI HOUSE presented its expertise in the newborn field under a distinct brand name.

1971 Parent brand

MIKI HOUSE

Clothing

A historical specialist line focused on the period immediately after birth

A newborn brand introduced by MIKI HOUSE in 1989, it was a spin-off line that narrowed the