MOTOR

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Overview

MOTOR is the clothing line of the Japanese leather brand MOTO. It began in 2011, the 40th anniversary of MOTO’s founding, with founder Hideo Motoike serving as director. Centered on MOTO’s roots and Motoike’s lifestyle, it offers products focused on clothing. Its official history cites the antique aesthetic associated with leather doll works, as well as motorcycle culture, military style, and Native American culture, among other sources of inspiration. Today, in addition to clothing, it also offers shoes and leather items.

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1 brands
Founded
1971
1971 Parent brand
MOTO
Footwear

A line that extends MOTO’s roots into clothing

A line launched in 2011 under the direction of Hidewo Motoike, founder of MOTO, expressing

A line launched in 2011 under the direction of Hidewo Motoike, founder of MOTO, expressing MOTO’s roots and Motoike’s lifestyle through clothing and products. While MOTO focuses on leather shoes and accessories, this line adds everyday wear such as workwear and denim, incorporating elements such as antiques, motorcycles, and military style. It is a clothing-focused line within the brand family, distinct from LEATHER & SILVER MOTO, which centers on leather products.

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