museum neu

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Overview

museum neu is a Japanese fashion brand launched in 2008. Its concept is to view artists who helped shape their eras in connection with music from a contemporary perspective, and present them through products and art. The brand offers photo T-shirts and graphic items themed around musicians, photographers, and others. It relaunched for the Spring/Summer 2025 season, with director Mariko Hayashi presenting the collections.

Concept

A project that views artists who walked alongside the music of various eras and helped shape them from a contemporary perspective, presenting them as products and as art in its purest form.

Related brands

Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
2012
2012 Sub-brand
museum neu v
Clothing

A line within the brand family focused on women's apparel

museum neu v is a women's line that museum neu began developing in 2012 after renaming its

museum neu v is a women's line that museum neu began developing in 2012 after renaming its women's brand, nue v. While museum neu focused on products centered on music and artists, this line handled women's apparel, distinguishing its target customers and product offerings. It was presented under a name bearing the parent brand's name and can be identified as an independent fashion line within the museum neu brand family, rather than a one-off collaboration.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about museum neu

Country of origin, founding year, categories and parent brands.

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