NAUTICA

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Overview

Tagline

At Nautica we celebrate, love and respect the water, everywhere, everyday.
NAUTICA is a water-inspired global lifestyle brand founded in New York in 1983 by designer David Chu. It offers men’s, women’s, and kids’ apparel and accessories, as well as home collections. Its vision is “to help people around the world realize and experience the joy of water through quality items inspired by the sea.” It also champions “celebrating, loving, and respecting water, everywhere, every day,” reflecting its maritime heritage and spirit in every aspect of each category, with quality made with integrity and enhanced performance features.

Concept

to create nautical-inspired, quality pieces that allow people across the world to realize and experience the joy of the water.

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Parent brands and sub-brands, ordered by founding year.

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2 brands
Founded
1996-1999
1996 Sub-brand
Nautica Competition
Clothing

An offshoot line focused on activewear.

Introduced by Nautica in 1996 as an activewear-oriented offshoot, the line is described in

Introduced by Nautica in 1996 as an activewear-oriented offshoot, the line is described in the official timeline as having strengthened the brand’s presence in the 1990s. SEC filings also characterize it as an active-oriented casual apparel line, and it continues today as the Competition collection on the official website. It is positioned as sportier and more focused on functionality than Nautica Jeans Co.

1999 Sub-brand
Nautica Jeans Co.
Clothing

An offshoot line that expands everyday wear around denim

A denim-focused offshoot line introduced in 1999, it is described on the official website

A denim-focused offshoot line introduced in 1999, it is described on the official website as “more casual sportswear” and is offered as a collection that reworks 1990s styles for today. Products are still offered under the Nautica Jeans Co. collection name, spanning tops, bottoms, and jackets. Compared with Competition, it is positioned around denim and basics.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about NAUTICA

Country of origin, founding year, categories and parent brands.

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