nemne store is a Japanese women's casual brand operated by yutori Co., Ltd. It began selling in December 2019. Primarily targeting people in their teens and twenties, it offers items exclusively on ZOZOTOWN that combine a vintage-inspired aesthetic with current trends. The brand offers a wide range of styles, from girly to boyish, at affordable prices, and also has lines such as Delfy.
Concept
A women's brand offering trend items in a wide range of styles, from girly to boyish, at affordable prices. Targeting Generation Z, it identifies trend items that are currently in demand, develops them quickly, and uses social media marketing to offer a broad selection of items.