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OVER THE TWELVE

OVER THE TWELVE

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Country: Japan
Founded: 2004 2000s
Category: Clothing
Related brands: Clothing brands founded in the 2000s Clothing brands from Japan

Overview

Tagline

Cynical Pop Clothing !!

OVER THE TWELVE is a Japanese underwear brand created by designer Kunihito Matsunaga. It presented its first collection in 2004 and focuses primarily on men's underwear. Each season, it sets a different theme and releases 12 styles, reflecting the brand name. Drawing on American vintage clothing and pop culture, its designs incorporate collaborations with artists and classical art, with attention to comfort and materials. The brand also offers swimwear and one-mile wear.

Concept

Centered on American vintage clothing and pop culture, the brand values cynicism, laughter, and humor, adding a playful touch even to basic designs.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 2 brands
Founded: 2017

Year Brand Category Description

2017

OTT WORKS

Sub-brand

Clothing

A derivative line covering loungewear and everyday clothing

OTT WORKS is a derivative line that OVER THE TWELVE launched in 2017 as a “loungewear line

OTT WORKS is a derivative line that OVER THE TWELVE launched in 2017 as a “loungewear line” and has continued to develop collections for since. While the parent brand centers on underwear, OTT WORKS covers non-underwear clothing, including silk loungewear and shirts. According to the official description, it extends underwear graphics to other garments and presents them as “my town wear” that can be worn in town beyond a one-mile radius. Unlike its swimwear offerings, it complements the brand in the areas of everyday clothing and loungewear.

THIRTEEN

Sub-brand

Clothing

An offshoot line focused on swimwear

THIRTEEN is the official collection archive of OVER THE TWELVE and the name described in c

THIRTEEN is the official collection archive of OVER THE TWELVE and the name described in connection with its 2010 swimwear offering as marking a renewed, full-scale launch under the brand name. In contrast to the main brand, which focuses on underwear, it is positioned as an offshoot line specializing in swimwear. The following year’s swimwear collection was presented under the OVER THE TWELVE name, and the archive confirms that the THIRTEEN name was used for the 2010 offering.

2017 Sub-brand

OTT WORKS

Clothing

A derivative line covering loungewear and everyday clothing

OTT WORKS is a derivative line that OVER THE TWELVE launched in 2017 as a “loungewear line