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Party People

Party People

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Country: Japan
Founded: 2009 2000s
No longer active
Category: Clothing Lifestyle products
Related brands: Clothing brands founded in the 2000s Clothing brands from Japan

Overview

Party People was an original brand launched in 2009 as part of kitson's operations in Japan. It was carried at the first kitson store in Japan, a select shop originating in Los Angeles, and offered apparel and accessories, primarily for women. Its brand concept was “frequently worn real clothes for party people living happy lives,” and it proposed items for everyday wear. In 2010, it launched Joelgreen, a line for adults, but the brand has since been discontinued following the end of kitson's retail business in Japan.

Concept

Frequently worn real clothes for party people living happy lives.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 2000

Year Brand Category Description

2000

kitson

Parent brand

Clothing

Core line of original casualwear

Party People was a casualwear line developed as an original brand by Kitson. Major media c

Party People was a casualwear line developed as an original brand by Kitson. Major media coverage and press materials concerning Kitson’s operations in Japan indicate that it was treated as a Kitson original brand, separately from the sale of selected products, and focused primarily on apparel suited to everyday wear. Rather than Kitson’s store-exclusive products and accessories, it took on the role of developing apparel that prominently featured the brand name, and was positioned within the brand family as the line that later became the parent line of Joelgreen.

2000 Parent brand

kitson

Clothing

Core line of original casualwear

Party People was a casualwear line developed as an original brand by Kitson. Major media c