perche

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Country: Japan
Category: Bags Wallets
Related brands: Bags brands from Japan

Overview

Tagline

An accessories brand for women

perche is a women’s accessories brand developed by UN BILLION S.A. Its name means “why?” in Italian. The brand values encounters with materials from a wide range of fields and offers bags and leather goods intended to continually engage customers. It also has a second line, perche labo, and is part of UN BILLION S.A. (Tokyo), which handles planning and sales of bags, small goods, and accessories.

Concept

In Italian, perche means “why?” The brand values encounters with materials from a wide range of fields and offers bags and leather goods intended to continually engage customers.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: -

Year Brand Category Description

perche labo

Sub-brand

Bags

A second line offering proposals rooted in free-spirited ideas

A derivative brand positioned as a second line in perche’s official information. “labo” is

A derivative brand positioned as a second line in perche’s official information. “labo” is an abbreviation of Laboratorio, meaning laboratory or atelier, and the line was created around free-spirited ideas for a broad audience. While the main perche line focuses on bags and leather goods for women, perche labo is presented as a line that carries forward a similar material feel and practicality while offering proposals with greater freedom of expression.

- Sub-brand

perche labo

Bags

A second line offering proposals rooted in free-spirited ideas

A derivative brand positioned as a second line in perche’s official information. “labo” is