PIRARUCU

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Overview

PIRARUCU is a Japanese waterproof gear brand launched in 2019 by Kajimeiku, a rainwear manufacturer based in Takaoka, Toyama Prefecture. Designed for getting around in rainy weather, including commuting and school travel by bicycle and outdoor activities, the brand offers raincoats, rain ponchos, rain suits, and waterproof bags. Its product development focuses on waterproofing, maintaining visibility, and portability, featuring products such as the Rain Shaker, with its patented rotating hood, and waterproof backpacks. The brand continues to operate as an in-house brand of Kajimeiku.

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1 brands
Founded
1925
1925 Parent brand
Kajimeiku
Clothing

A specialist brand focused on waterproof bags

PIRARUCU is an in-house brand officially developed by Kajimeiku, offering backpacks, tote

PIRARUCU is an in-house brand officially developed by Kajimeiku, offering backpacks, tote bags, one-shoulder bags, and other products primarily centered on waterproof bags under its own distinct name. While Kajimeiku itself focuses on rainwear and workwear, PIRARUCU specializes in the bag segment, making use of waterproof performance. Unlike ATION’s functional apparel and AME TO HARE’s lifestyle wear, it complements the brand family as a specialist bag brand that prioritizes portability and waterproofness.

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