RAINMAKER is a Kyoto-based fashion brand founded in 2012 and launched with its Fall/Winter 2013 collection. Led by founder and designer Koichi Watanabe, the brand focuses on ready-to-wear for men and women, and also offers items such as shoes and hats. Its approach to clothing draws on history and tradition, updating them from a contemporary perspective, and includes products inspired by Japanese traditional dress. The brand is based in Kyoto and received the TOKYO FASHION AWARD 2019 in 2018.
Concept
The brand creates clothing that draws on history and tradition, aiming not merely to rework them but to update them from a contemporary perspective. It also offers products inspired by Japanese traditional dress, expressed through surface-level and structural approaches.