Sov. is a Japanese womenswear brand launched in 2002 by Masahisa Takino. As the elegance line of DOUBLE STANDARD CLOTHING, it carries on the brand’s philosophy while offering clothing and accessories centered on an elegant, sophisticated style. Its wardrobe is designed for mature women who are not constrained by age or trends, with clean, timeless silhouettes, high-quality materials, and subtle details as its signature.
Concept
Carrying on the philosophy of DOUBLE STANDARD CLOTHING, Sov. presents an elegant, sophisticated style. Its wardrobe is for mature women with a distinct sense of aesthetics who are not constrained by age or trends.