CHIC STYLE

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Overview

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Chic adult casual fashion
CHIC STYLE is a web-exclusive fashion brand under SMILE LAND, a plus-size brand offered by Nissen. It offers adult casual styles for women who wear plus sizes. Centered on sophisticated pieces that are not overly trend-driven, the brand is aimed at people who like to dress in a relaxed, individual way and appreciate pieces with considered silhouettes and details.

Concept

For those who appreciate pieces with considered silhouettes and details, CHIC STYLE offers sophisticated items that are not overly trend-driven, bringing a relaxed, individual approach to adult casual style.

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Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
2002
2002 Parent brand
SMILE LAND
Clothing

A line focused on easy-to-style adult casualwear.

CHIC STYLE is a brand offered within Nissen’s plus-size brand SMILE LAND. It proposes casu

CHIC STYLE is a brand offered within Nissen’s plus-size brand SMILE LAND. It proposes casual styles for adults through items that focus on silhouettes and details without chasing trends too closely. Its products include denim, blouses, and dresses that are easy to incorporate into everyday outfits. Within SMILE LAND’s broad range of trend offerings, CHIC STYLE is responsible for understated adult casualwear, a style distinct from the feminine marun, the streetwear-oriented GEVS., and SmilelandBasic, which focuses on basic items.

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Brands that share a country of origin, founding period, category or designer.

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Country of origin, founding year, categories and parent brands.

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