Classical Origin

A derivative brand developed from Classical Elf, centered primarily on menswear. Its brand message is “Rooted in classic style, connecting it to contemporary styles through a new interpretation,” and it offers tops, pants, outerwear, and other items. While Classical Elf handles a wide range of products centered on womenswear and jeans, this brand is characterized by its focus on menswear and its reinterpretation of classic style. It has a distinct target and planning focus from Classical Evon, which is aimed at adult women, and ms+ ideal, which is produced by a model, and takes on the menswear segment within the brand group. Some items are labeled unisex, so the range also includes items not limited to men despite its primary focus on menswear.