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Devoa vs ERDEM: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: Devoa Swap brands

Devoa

Japan Founded 2005

Sporty & sportswear · Avant-garde & designer · Minimal & basics

ERDEM

United Kingdom Founded 2005

Luxury & heritage · Decoration & playfulness · Avant-garde & designer

Similarities and differences

Shared traits

  • No shared traits are available.

Different traits

  • Sporty & sportswear

    Devoa shows a stronger emphasis

  • Decoration & playfulness

    ERDEM shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • Devoa (solid line, circles)
  • ERDEM (dashed line, squares)
Traits of Devoa and ERDEM, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • Devoa
  • ERDEM
Minimal & basics
Devoa：Relative prominence within the brand
ERDEM：Relative prominence within the brand
Polished & dressy
Devoa：Relative prominence within the brand
ERDEM：Relative prominence within the brand
Luxury & heritage
Devoa：Relative prominence within the brand
ERDEM：Relative prominence within the brand
Avant-garde & designer
Devoa：Relative prominence within the brand
ERDEM：Relative prominence within the brand
Decoration & playfulness
Devoa：Relative prominence within the brand
ERDEM：Relative prominence within the brand
Streetwear
Devoa：Relative prominence within the brand
ERDEM：Relative prominence within the brand
Trends & youth culture
Devoa：Relative prominence within the brand
ERDEM：Relative prominence within the brand
Sporty & sportswear
Devoa：Relative prominence within the brand
ERDEM：Relative prominence within the brand
Outdoor & functional
Devoa：Relative prominence within the brand
ERDEM：Relative prominence within the brand

Basic information

Field
Devoa
ERDEM
Country Japan United Kingdom
Founded 2005 2005
Category Clothing Clothing
Other categories Bags Accessories Footwear Bags Accessories

— indicates information that is not available.

Brand profiles

Collaborations

Devoa

No information is available.

ERDEM

  • 2025-01-29

    Barbour

    Announced on January 29, 2025. The collection focuses on outerwear, including Beauflower and Dhalia, and also features Re-Loved, a regenerated line of 25 Beaufort pieces.

  • 2017-11-02

    H&M

    An ERDEM-signature womenswear collection and its first menswear collection, featuring delicate prints and textiles alongside craft techniques.

ERDEM collaborations

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