DV ESSENTIALS is a ready-to-wear footwear line being prepared by DEVIATION, a shoe brand from Seoul, South Korea. Led by its representative, Oh Wonseok, DEVIATION officially launched in 2024. Centered on handmade shoes, the brand aims to expand production and distribution through ready-to-wear footwear, and preparations for DV ESSENTIALS are underway in Busan. The line inherits the parent brand’s attitude of “deviation and freedom” and its philosophy of deconstructing and reconfiguring familiar things to present new possibilities. Public information does not confirm its own official launch year or product track record.
Concept
DÉVIATION stands for an attitude of deviation and freedom. By deconstructing and reimagining the familiar, we design products that present new possibilities and change through DÉVIATION’s distinctive vision.