ETRE TOKYO

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Overview

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MY DAYS, MY ETRÉ
ETRÉ TOKYO is a Japanese lifestyle brand launched in 2017 by 3ミニッツ Co., Ltd., with JUNNA (杉田純奈) serving as creative director. Centered on the planning and sale of apparel, it offers clothing and accessories for everyday wear. Against the backdrop of the desire to “propose ways to enrich the heart rather than material wealth,” the brand presents an elaborate simplicity, stripped down to the utmost. It also offers lines such as DÉPENDRE and SANTÉ BY ETRÉ TOKYO.

Concept

Know your own kind of luxury and understand true quality. The brand proposes an elaborate simplicity, brought to completion through a meticulously considered philosophy and stripped down to the utmost.

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Parent brands and sub-brands, ordered by founding year.

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3 brands
Founded
2022-2024
2022 Sub-brand
É BY ETRÉ TOKYO
Lifestyle products

A home line extending into everyday living goods

A lifestyle line that originated from ETRÉ TOKYO as a new line of home items called “É” an

A lifestyle line that originated from ETRÉ TOKYO as a new line of home items called “É” and is now offered under the name É BY ETRÉ TOKYO. It covers household items and interiors distinct from apparel, including tableware, earthenware pots, cups, cutlery cases, magewappa lunch boxes, and fabric mists. It extends ETRÉ TOKYO’s apparel-centered offerings into living spaces and everyday goods, positioning it as a home-category offshoot distinct from DÉPENDRE and SANTÉ.

2023 Sub-brand
SANTÉ BY ETRÉ TOKYO
Clothing

A structured line for dressing for life’s milestones

An independent line within the ETRÉ TOKYO brand family, with a focus on material selection

An independent line within the ETRÉ TOKYO brand family, with a focus on material selection, silhouettes, and tailoring. Its stated role is to provide clothing for life’s milestones and celebratory occasions, and it continues to release collections centered on jackets, trousers, dresses, knitwear, and other pieces. Unlike the main brand’s everyday lifestyle offerings and DÉPENDRE’s basic line, it is positioned around structured garments for special occasions.

2024 Sub-brand
DÉPENDRE BY ETRÉ TOKYO
Clothing

A derivative line focused on everyday basics

A new line of basic items launched by ETRÉ TOKYO in 2024. It focuses on everyday wear, inc

A new line of basic items launched by ETRÉ TOKYO in 2024. It focuses on everyday wear, including camisoles, tank tops, tuck pants, and broadcloth shirts, with combinations that expand styling options. It complements the main brand’s seasonal offerings and design proposals, taking on the role of providing the basics that form the foundation of a wardrobe. While SANTÉ BY ETRÉ TOKYO covers outfits for milestones and special occasions, DÉPENDRE is a line that offers frequently worn everyday items under a distinct name.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about ETRE TOKYO

Country of origin, founding year, categories and parent brands.

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