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fragment design
Basic information
- Country
- Japan
- Founded
- 2003
- Category
- Clothing / Accessories / Footwear / Lifestyle products
Overview
fragment design is a design project/label launched by Hiroshi Fujiwara in Tokyo in 2003. Its symbol is the Thunder Mark (Double Lightning), featuring a lightning motif. Rather than centering its activities on dedicated flagship stores or permanent large-scale collections, it focuses on collaborations with brands and companies in Japan and abroad. It plans and designs products across a wide range of fields, including apparel, sneakers, accessories, and lifestyle products.
Sub-brands
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FRGMTmini 2025
FRGMTmini is a line focused primarily on kidswear, launched as a spin-off of Hiroshi Fujiwara’s fragment design (which also uses FRGMT as an alternative notation). It applies the design language of logos and typography developed through activities centered on collaborations for adults to practical everyday clothing for children (wardrobe staples), extending the age range of its wearers while retaining the same visual identity. It released its first collection in September 2025 and has since expanded into family-oriented projects.
A spin-off line extending from kidswear to families