Heartdance Petit Lapin

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Overview

Tagline

Matching outfits. Matching hairstyles. Matching smiles.
Heartdance Petit Lapin is a Japanese kids’ accessories brand launched by Heartdance in 2018. Aimed at parents and children, particularly mothers and girls, it offers hair accessories as well as items such as rings and sunglasses. Its official tagline is “Matching outfits. Matching hairstyles. Matching smiles.” With “Giving shape to the feelings of mothers and girls” as its brand message, it offers matching accessories that parents and children can enjoy together. The brand continues to be available at Heartdance stores and through related retail formats.

Concept

Giving shape to the feelings of mothers and girls ♥️

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1 brands
Founded
2001
2001 Parent brand
Heartdance
Accessories

A children’s accessories line for parents and children.

A children’s accessories brand/line derived from Heartdance. In November 2018, it was anno

A children’s accessories brand/line derived from Heartdance. In November 2018, it was announced on the official website as a “KIDS BRAND” and a “children’s accessories brand.” Its offerings include hair accessories, with a focus on coordinated looks and matching items for parents and children. While Heartdance caters to adults and offers a broad range of accessories and fashion goods, Petit Lapin differs in focusing on coordinated pairings for children and their mothers. In addition to Heartdance stores, its products are also carried at fourseasons art Heartdance and EPOCHGATE, positioning it within the brand family as a line focused on children’s products. New items were also featured on the official website in 2026.

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