ISNESS MUSIC

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Overview

ISNESS MUSIC is a music apparel line and lifestyle brand originating in Japan, developed by designer Tomoo Kinoshita and derived from is-ness. Launched in 2017, it is based on the concept of fusing music and culture with fashion, translating alternative crossover sounds, unique music from around the world, and diverse cross-cultural influences into fashion. Its offerings center on apparel and goods such as T-shirts, sweatshirts, and caps, and are characterized by graphic expression rooted in music and club culture.

Concept

The fusion of music and culture with fashion

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1 brands
Founded
2001
2001 Parent brand
is-ness
Clothing

A derivative line focused on music and culture

ISNESS MUSIC is a new line that emerged from is-ness in 2017 and is officially developed a

ISNESS MUSIC is a new line that emerged from is-ness in 2017 and is officially developed as a lifestyle brand combining music, culture, and fashion. In contrast to is-ness’s contemporary clothing and creative offerings, it is characterized by incorporating alternative music, sounds from around the world, and cross-cultural influences into graphics and apparel. It continues to be presented as a separate category from is-ness on the official website and online shop, and is positioned within the brand family as an independent line that connects with music culture.

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Brands that share a country of origin, founding period, category or designer.

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