J-honey

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Country: Japan
Category: Clothing
Related brands: Clothing brands from Japan

Overview

J-honey was a Japanese women’s casual line developed by Honeys Co., Ltd. It was already being offered as a major product brand by at least the fiscal year ended May 2003, proposing “jeaning casual” that combined sportswear and street styles for ages 13–35. Materials from 2009 described it as “relaxed-girl casual.” Financial materials for the fiscal year ended May 2010 indicated that the former J-honey was included under Colza, and it has since ceased to exist as a standalone brand.

Concept

Jeaning casual combining sportswear and street styles, aimed at ages 13–35

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1978

Year Brand Category Description

1978

Honeys

Parent brand

Clothing

Past sporty line for young people

One of the main product brands previously developed by Honeys, this line was responsible f

One of the main product brands previously developed by Honeys, this line was responsible for a sporty aesthetic. Official materials treated it as a product brand alongside CINEMA CLUB, COLZA, and GLACIER, while materials for retail properties positioned it as a sporty-type brand. It offered a more sports-oriented approach than COLZA, which targeted young casual wear, but official materials for the fiscal year ended May 2013 indicated a change in which the former J-honey was included under COLZA.

1978 Parent brand

Honeys

Clothing

Past sporty line for young people

One of the main product brands previously developed by Honeys, this line was responsible f