LANGNLU

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Overview

Tagline

ECO FRIENDLY, RESONABLE BUT FASHIONABLE
LANGNLU is a womenswear brand originating in Seoul, South Korea. It was founded in 2013 by Park Minseon and Byun Hyejeong, who met at the graduate school of Ewha Womans University. The brand reinterprets Eastern motifs from a modern perspective, and centers on wrap dresses and one-piece dresses made with vivid colors, original prints, and jersey fabric, while also producing skirts, outerwear, swimwear, bags, and other items. “LANG” and “LU” in the brand name are the two designers’ nicknames and refer to the brand’s muse. The brand presents an image of women who live independently in the contemporary world without losing their charm, and has participated in overseas trade shows in Hong Kong, New York, and Bangkok, as well as Seoul Fashion Week. In 2022, it launched its second brand, FLAVOR.

Concept

reinterpretation of Asian motifs through a modernistic perspective

Related brands

Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
2022
2022 Sub-brand
FLAVOUR
Clothing

A second brand focused on everyday casualwear

FLAVOUR is a second brand launched by LANG&LU in 2022. It carries forward LANG&LU’s vivid

FLAVOUR is a second brand launched by LANG&LU in 2022. It carries forward LANG&LU’s vivid colors and wit while offering pop, feminine casualwear for everyday life, distinct from the special-occasion garments of the existing line. Its range centers on relaxed items such as sweatshirts, hoodies, jersey sets, and sweatpants, and is aimed at a broader audience, including people in their teens through their thirties. Within the brand family, it is positioned as an independent casualwear division alongside LANG&LU’s main brand, its jersey-focused line, and its collection line.

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Country of origin, founding year, categories and parent brands.

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