Tagline
More of what makes me, what makes us, what makes us who we are.
LBC with Life, a lifestyle shop launched by Cox Co., Ltd. as an offshoot of LBC in 2015, offers houseplants and related goods, apparel for women, men, and children, and household goods, with offerings for adults who value expressing their individuality. It opened its first store in Tokyo in March 2015 and began full-scale development that autumn. Its e-commerce business proposes a lifestyle of living in a way that reflects who you are, both as an individual and as a group, under the concept “The Variety Store in My Town.” It also carries gifts and gender-neutral products, and has locations in train stations and commercial facilities.
Concept
The Variety Store in My Town