lost

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DON'T FOLLOW US WE ARE ...LOST
LOST is a surf brand based in San Clemente, California. Shapers Matt Biolos and Mike Leora were involved, and the brand began in 1992 with the release of logo T-shirts. Centered on surfboards, it also produces apparel related to surfing and skateboarding. Since its early days, it has produced video works and developed its products and activities around surf culture.

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1 brands
Founded
2014
2014 Sub-brand
Sea Gypsies by Lost
Clothing

A contemporary sister line for women

Sea Gypsies by Lost is a contemporary line for women launched by LOST in 2014 and first pr

Sea Gypsies by Lost is a contemporary line for women launched by LOST in 2014 and first presented at a trade show in 2015. While LOST itself focuses mainly on surfboards and surfwear, it develops womenswear as a separate sister line. Industry coverage has also described it as LOST’s women’s line and sister line, treating it as a label within the brand family rather than merely a product category.

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