Tagline
Fashion is essential in any setting.
maison de LATIR is a women’s fashion brand operated by SK Kikaku Co., Ltd., based in Minato City, Tokyo. The brand name derives from the French words maison (brand, house) and de (of), and the Spanish word LATIR (to pound or throb; heartbeat, pulse). It expresses the belief that “fashion is essential in any setting.” With “adult trend fashion” as its theme, the brand proposes styles that add a playful mix of fashion items to everyday outfits. It offers women’s items such as outerwear, tops, bottoms, and loungewear, combining original in-house designs and selected products at affordable prices.
Concept
With “adult trend fashion” as its theme, the brand proposes styles that add a playful mix of fashion items to everyday outfits.