NOBLE

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Overview

NOBLE is a women’s fashion brand operated by BAYCREW’S CO., LTD. It opened its first store in Nihonbashi in March 2004. For a broad age range from their 20s to 40s, it proposes everyday styles guided by the keywords feminine, stylish, simple, and modern. Centered on the belief that “femininity” is always at its core, the brand offers original products as well as items selected in Japan and abroad. It also has other lines, including N.Jam and ELENI.

Concept

Knowing what one likes and what suits oneself. While incorporating styles that suit each moment, “femininity” is always at the core. The brand proposes everyday styles guided by the keywords Feminine/Stylish/Simple/Modern.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands
3 brands
Founded
2014-2023
2014 Parent brand
Hallelujah
Wallets

A material line focused on functionality for business use

Noble is a derivative series developed within Hallelujah’s brand lineup, using buffalo lea

Noble is a derivative series developed within Hallelujah’s brand lineup, using buffalo leather. Centered on a leather material different from that used in the standard Hallelujah series, it offers wallets and leather accessories for business settings, making use of the material’s water resistance and range of sophisticated colors. Positioned around material durability and practicality, it is one of Hallelujah’s material-specific lines, alongside Mollis, Volta, and Lumina.

2019 Sub-brand
N.Jam
Clothing

A NOBLE offshoot line focused on versatile, free-form styling

Launched in fall 2019 as a new line of NOBLE, it was conceived around enjoying fashion fre

Launched in fall 2019 as a new line of NOBLE, it was conceived around enjoying fashion freely, without being bound by rules, like a jam session. Its items are designed for pattern mixing, layering, and versatile styling. The collection also includes bags and caps, and often proposes pairing the same items with different materials or patterns, adding free-spirited ideas and a wider range of styling options to NOBLE’s mainline wardrobe.

2023 Sub-brand
ELENI
Clothing

NOBLE’s elegant line focused on polished attire

An elegant line launched by NOBLE in 2023. Aimed at women of today with independent inner

An elegant line launched by NOBLE in 2023. Aimed at women of today with independent inner strength and flexibility, it builds outfits through pared-back simplicity and beautiful silhouettes. Its offerings span a wide range of items, including jackets, coats, gilets, pants, and skirts. Within NOBLE, it provides more polished and refined offerings.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about NOBLE

Country of origin, founding year, categories and parent brands.

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