rajabrooke is a Japanese fashion brand founded in Osaka in 2018 by designer Yusuke Ushida, and began presenting as a brand from the Spring/Summer 2019 season. It incorporates into its products Ushida’s experiences in Malaysia (including Singapore), where he spent 12 years from childhood, alongside the climate and culture of Japan. Centered on men’s and women’s clothing, the brand offers fabric goods such as tenugui and furoshiki, accessories such as hats and bags, and silver accessories. It presents everyday clothing that combines sporty, classic, comfortable, and practical elements, and also operates KEMEJABROOKE, which focuses on shirts.
Concept
A moth, yet a butterfly. Foreign lands, sentiment. Natural things, things with life in them.