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CLOT
Basic information
- Country
- Hong Kong SAR China
- Founded
- 2003
- Category
- Clothing / Bags / Accessories / Footwear / Lifestyle products
Overview
CLOT is a streetwear brand founded in Hong Kong in 2003 by Edison Chen and Kevin Poon. With the aim of bridging East and West, it focuses on apparel and goods, translating its Chinese roots into contemporary street expression. Its ventures also include the diffusion line CLOTTEE and the retail and lifestyle store JUICE.
Concept
Bridging the East and the West through thoughtfully-designed apparel and goods.
Sub-brands
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CLOTTEE 2013
A diffusion line developed by CLOT to extend the brand’s “East-meets-West” context to the next generation. Positioned as a line rooted in the energy of younger generations, it centers on graphics and logos and plays a role in strengthening core streetwear categories such as T-shirts and hoodies. It operates alongside CLOT’s collaborations and seasonal offerings, while serving as a derivative line that functions as a more accessible entry point for everyday wear.
A diffusion line expanding the brand’s reach to the next generation