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CHIMI vs VEJA: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: CHIMI Swap brands

CHIMI

Sweden Founded 2016

Minimal & basics · Outdoor & functional · Polished & dressy

VEJA

France Founded 2004

Minimal & basics · Polished & dressy · Trends & youth culture

Similarities and differences

Shared traits

  • Both brands show traits of Minimal & basics.
  • Both brands show traits of Polished & dressy.

Different traits

  • Decoration & playfulness

    CHIMI shows a stronger emphasis

  • Outdoor & functional

    CHIMI shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • CHIMI (solid line, circles)
  • VEJA (dashed line, squares)
Traits of CHIMI and VEJA, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • CHIMI
  • VEJA
Minimal & basics
CHIMI：Relative prominence within the brand
VEJA：Relative prominence within the brand
Polished & dressy
CHIMI：Relative prominence within the brand
VEJA：Relative prominence within the brand
Luxury & heritage
CHIMI：Relative prominence within the brand
VEJA：Relative prominence within the brand
Avant-garde & designer
CHIMI：Relative prominence within the brand
VEJA：Relative prominence within the brand
Decoration & playfulness
CHIMI：Relative prominence within the brand
VEJA：Relative prominence within the brand
Streetwear
CHIMI：Relative prominence within the brand
VEJA：Relative prominence within the brand
Trends & youth culture
CHIMI：Relative prominence within the brand
VEJA：Relative prominence within the brand
Sporty & sportswear
CHIMI：Relative prominence within the brand
VEJA：Relative prominence within the brand
Outdoor & functional
CHIMI：Relative prominence within the brand
VEJA：Relative prominence within the brand

Basic information

Field
CHIMI
VEJA
Country Sweden France
Founded 2016 2004
Category Eyewear Footwear
Other categories — Bags Accessories

— indicates information that is not available.

Brand profiles

Brand lines

CHIMI

  • CHIMI OPTICS

    CHIMI OPTICS is positioned as a line of optical frames established by CHIMI to address demand for pr...

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  • CHIMI SKI

    CHIMI SKI is a derivative line in the performance segment launched by CHIMI in 2019, positioned with...

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VEJA

  • Veja Kids

    Veja Kids is a children's collection officially offered by VEJA, which originated in France (the Enf...

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Collaborations

CHIMI

  • 2023-03-22

    Maison Kitsuné

    An eyewear capsule with Sweden-based CHIMI launched in March 2023, featuring two silhouettes: Square and Shield.

CHIMI collaborations

VEJA

  • 2022-10-20

    Marni

    Following the pre-sale on October 13, 2022, the second release launched worldwide on October 20. New colors of the V-10/V-15 feature DIY-style line drawings that express a recurring motif.

  • 2021-11-04

    Rick Owens

    Several releases took place in 2021 (a new color on April 14, and the final collaboration in November and December). The collaboration centered mainly on hiking and running models. It was described as the final collaboration.

VEJA collaborations

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