HOKA
HOKA is a running shoe brand founded in Annecy, France, in 2009 by Nicolas Mermoud and Jean-Luc Diard. Centered on a “maximalist” design characterized by thick midsoles, its range focuses mainly on shoes for trails and roads. Its signature...
Compare brand traits, similarities and differences.
Sporty & sportswear · Outdoor & functional · Decoration & playfulness
Avant-garde & designer · Minimal & basics · Polished & dressy
HOKA shows a stronger emphasis
HOKA shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
| Field | ||
|---|---|---|
| Country | France | Brazil |
| Founded | 2009 | 2012 |
| Category | Footwear | Clothing |
| Other categories | Clothing Accessories | Bags Accessories Footwear |
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HOKA is a running shoe brand founded in Annecy, France, in 2009 by Nicolas Mermoud and Jean-Luc Diard. Centered on a “maximalist” design characterized by thick midsoles, its range focuses mainly on shoes for trails and roads. Its signature...
Handred is a Brazilian fashion brand founded in Rio de Janeiro in 2012 by designer André Namitala. It began as a menswear brand and has since expanded into collections spanning genders. Its official website describes it as an atelier in Rio...
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and original design.
The brands share concept-driven design and spring and summer styles.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share original design and perceived quality.
The brands share original design and perceived quality.
The brands share designer-led expression and concept-driven design.
The brands share designer-led expression and concept-driven design.
The brands share concept-driven design and original design.
The brands share designer-led expression and concept-driven design.