Esmeralda

M by mio notis is a secondary line of MIO NOTIS, an original brand developed by Esmeralda. Product descriptions explicitly identified it as a secondary line of MIO NOTIS and stated that it offered everyday pumps, ballet flats, sandals, boots, and other items based on basic designs and incorporating trends through color and materials. As a derivative line that emphasized everyday wear more than MIO NOTIS itself, it was included among Esmeralda’s original brands.

MIO NOTIS is an original women's footwear brand offered within Esmeralda's stores and brand family. Unlike European imported brands such as Luca Grossi and BONTRE, which Esmeralda carries, it is a house brand planned by the operating company Danyuu, offering everyday products that add trend elements through color and materials to basic footwear. It serves as a core part of Esmeralda's original-brand division and is positioned as a line focused on more everyday footwear offerings.