Yves Saint Laurent is a French fashion house founded in Paris in 1961 by designer Yves Saint Laurent and Pierre Bergé. Centered on women’s and men’s ready-to-we...
Luxury & heritage
Avant-garde & designer
Trends & youth culture
Shared traits
The brands share distinctive designs and interest in archival pieces.
Differences from GUCCI
Yves Saint Laurent shows a stronger emphasis on Minimal & basics.
Yves Saint Laurent shows a stronger emphasis on Polished & dressy.
Saint Laurent is a French luxury fashion maison founded in Paris in 1961 by Yves Saint Laurent and Pierre Bergé. It offers couture and ready-to-wear, as well as...
Luxury & heritage
Avant-garde & designer
Trends & youth culture
Shared traits
The brands share distinctive designs and interest in archival pieces.
Differences from GUCCI
GUCCI shows a stronger emphasis on Decoration & playfulness.
GUCCI shows a stronger emphasis on Sporty & sportswear.
Balenciaga is a luxury fashion house founded in 1917 in San Sebastián by Spanish couturier Cristóbal Balenciaga. In 1937, it opened a couture maison in Paris. I...
Trends & youth culture
Streetwear
Luxury & heritage
Shared traits
The brands share distinctive designs and interest in archival pieces.
Differences from GUCCI
Balenciaga shows a stronger emphasis on Streetwear.
Yohji Yamamoto is a Japan-origin fashion brand by designer Yohji Yamamoto. Its history began with the establishment of Kabushiki Kaisha Y’s in 1972, and the mai...
Avant-garde & designer
Luxury & heritage
Shared traits
The brands share distinctive designs and interest in archival pieces.
Differences from GUCCI
GUCCI shows a stronger emphasis on Decoration & playfulness.
GUCCI shows a stronger emphasis on Trends & youth culture.
Vivienne Westwood is a fashion brand launched in 1971 by Vivienne Westwood and Malcolm McLaren, starting with the boutique “Let It Rock” at 430 Kings Road in Lo...
Avant-garde & designer
Decoration & playfulness
Luxury & heritage
Shared traits
The brands share distinctive designs and interest in archival pieces.
Differences from GUCCI
GUCCI shows a stronger emphasis on Outdoor & functional.
GUCCI shows a stronger emphasis on Sporty & sportswear.
Maison Margiela is a French fashion house founded in Paris in 1988 by Martin Margiela and Jenny Meirens. Its offerings include women’s and men’s ready-to-wear,...
Avant-garde & designer
Luxury & heritage
Trends & youth culture
Shared traits
The brands share distinctive designs and interest in archival pieces.
Differences from GUCCI
Maison Margiela shows a stronger emphasis on Minimal & basics.
GUCCI shows a stronger emphasis on Decoration & playfulness.
Jean Paul Gaultier is a fashion house founded in Paris, France, in 1976 by designer Jean Paul Gaultier. Its main offerings include haute couture, ready-to-wear,...
Decoration & playfulness
Avant-garde & designer
Luxury & heritage
Shared traits
The brands share distinctive designs and interest in archival pieces.
Differences from GUCCI
GUCCI shows a stronger emphasis on Sporty & sportswear.
GUCCI shows a stronger emphasis on Outdoor & functional.
VALENTINO is a maison founded in Rome, Italy, in 1960 by Valentino Garavani and Giancarlo Giammetti. With haute couture at its core, it offers a wide range of p...
Luxury & heritage
Decoration & playfulness
Avant-garde & designer
Shared traits
The brands share distinctive designs and interest in archival pieces.
Differences from GUCCI
GUCCI shows a stronger emphasis on Outdoor & functional.
GUCCI shows a stronger emphasis on Sporty & sportswear.
VERSACE is a luxury fashion brand founded by Gianni Versace in Milan, Italy, in 1978. It focuses on women’s and men’s ready-to-wear, and also offers accessories...
Decoration & playfulness
Luxury & heritage
Avant-garde & designer
Shared traits
The brands share distinctive designs and interest in archival pieces.
Differences from GUCCI
GUCCI shows a stronger emphasis on Outdoor & functional.
GUCCI shows a stronger emphasis on Sporty & sportswear.
Dior is a luxury maison founded by Christian Dior in 1946 at 30 Avenue Montaigne in Paris, France. With haute couture at its pinnacle, it offers a broad range o...
Luxury & heritage
Avant-garde & designer
Decoration & playfulness
Shared traits
The brands share distinctive designs and interest in archival pieces.
Differences from GUCCI
Dior shows a stronger emphasis on Polished & dressy.
GUCCI shows a stronger emphasis on Outdoor & functional.
Rick Owens is a fashion brand launched in Los Angeles, USA, in 1994 by designer Rick Owens. It moved its base to Paris in 2003 and has presented its collections...
Avant-garde & designer
Luxury & heritage
Streetwear
Shared traits
The brands share distinctive designs and interest in archival pieces.
Differences from GUCCI
GUCCI shows a stronger emphasis on Decoration & playfulness.
GUCCI shows a stronger emphasis on Outdoor & functional.
UNDERCOVER is a Japanese fashion brand founded in Tokyo in 1990 by Jun Takahashi. Centered on menswear and womenswear, it brings the rebellious spirit of punk a...
Avant-garde & designer
Streetwear
Decoration & playfulness
Shared traits
The brands share distinctive designs and interest in archival pieces.
Differences from GUCCI
GUCCI shows a stronger emphasis on Luxury & heritage.
UNDERCOVER shows a stronger emphasis on Streetwear.
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or degree of similarity.